Busuu managed to build out and bootstrap its way to a healthy audience by being a language-learning site offering direct interaction with native speakers. Last year it raised a Series A investment round of €3.5 million from PROfounders Capital and private investors. It’s now touching 35 million users and last year launched an app strategy that has now iterated that app into other 11 languages. They now say they’ve hit 20 million downloads across iOS and Android (smartphones and tablets), which is a significant number for language/education apps.
Globally, 62 percent of all downloads are for iOS and 38 percent are for Android. The top three countries by number of downloads are the U.S., Germany and Russia, although there is also rapid growth in emerging markets, such as Brazil, Turkey and China. Worldwide, the most popular languages downloaded to learn are English, followed by French and then Spanish.
Busuu’s big, active community…
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